For restaurants, hotels and experiences
The place to reach Switzerland’s most private guests.
Haute Suisse is read in the back seat of premium chauffeur cars. Your place sits next to the best names in the country, in front of guests who are already here, with time and money to spend.
Who sits in the back seat
Guests you cannot reach with a search ad or a billboard.
They rarely search. They ask the chauffeur. Haute Suisse is the book the chauffeur hands them.
- Ultra-high-net-worth individuals and their families
- Business owners, chief executives and board members
- Politicians and diplomats
- Clients of private banks and family offices
- Families from the Gulf, the United States and Asia
- Guests of the WEF, Art Basel, the clinics and the great hotels
No names. Discretion is part of the promise.
The numbers, at 110 cars
One book. Every ride. Every guest.
110
chauffeur cars, and growing
Fewer than 110 when your place starts? We refund the difference.
290
guests see your place from one car, every three months
25,000+
guests ride with the guide every three months
20–60
minutes with the guide on every ride
About 8,400 guests open the guide every three months. About 100,000 ride with it in a year.
Estimates for 110 cars: 88 cars showing the guide (80%), 2 trips per car a day, 2 guests per trip, 24 days a month, and one guest in three opening it.
Why it works
The right guest, at the right moment, with a car waiting.
01
The moment
20 to 60 minutes in the car, deciding where to go next, with a chauffeur who can drive them straight to your door.
02
The company
Three restaurants, three hotels and one experience per destination. Nothing else.
03
The selection
Our editors choose every place. Places that pay to appear are marked. Paying alone never buys a place.
04
Fresh every three months
A new print four times a year. Worn copies go. Your place stays.
Your place
A recommendation, not an advert.
Your name, a short line in our voice, and your area, on the page of your destination. No logos, no prices, no coupons. The guest reads a recommendation from the book, and the chauffeur knows the way.
Ten destinations
Where your place can be.
Each destination carries three restaurants, three hotels and one experience. Seventy places in the whole book.
Zurich
Old town, lake and Bahnhofstrasse
Lucerne
Chapel Bridge, Rigi and Pilatus
Interlaken
Jungfraujoch, Harder Kulm, two lakes
Bern
The old town and the Federal Palace
Geneva
Jet d’Eau, Lavaux and Chillon
Zermatt
The Matterhorn and Gornergrat
Ticino
Lugano, Ascona and Bellinzona
St. Moritz
Engadin lakes and the Bernina
Appenzell
Village, dairy and Ebenalp
Rhine Falls
Europe’s largest waterfall
The guide
Have a look inside.
48 pages. Ten destinations. The best of Switzerland, from Zurich to Zermatt, in one book.
Online preview coming soon
